As the Senior Designer on this project, I helped bring 1 Hotels’ vision to life—honoring the deep, timeless connection between nature and humanity.

With just one week of lead time, we fast-tracked a brand ad campaign using Midjourney, leveraging AI-generated imagery to create surreal, otherworldly visuals that seamlessly blended innovation with the brand’s core values.

2024

Creative Direction
Art Direction
Ad Campaign
AI Image Generation
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