As Senior Creative, I led the vision for Street Art Alive, an electrifying journey into the heart of the global street art movement. This immersive experience brings the urban canvas to life, showcasing the raw energy and creativity of over 200 artists across 20 iconic cities where this cultural revolution began.

Through the themes of Vibrancy, Rejuvenation, Fight for Your Right, and A Fresh Take on History, visitors explore the motivations and stories behind the movement that continues to push artistic boundaries. Thousands of bold, thought-provoking works—lifted from the streetscapes that inspired them—surround audiences in a dynamic, multi-sensory environment.

A curated soundtrack, featuring music from each city and era, deepens the experience, placing the artwork in its cultural context. Featuring legendary artists such as D*Face, Blek le Rat, Lady Pink, and Nychos, Street Art Alive is a powerful, authentic celebration of rebellion, reinvention, and creative expression.

2022
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Creative Direction
Touring Campaign
Motion
Digital
Signage
Art Direction
Signage Environmental